Real estate goes back as far as we can remember; and Andrew Charlton insists that “as long as houses have existed, there are people who helped others fill the properties up.” We are not sure if there were real estate agents in the pre-historic times, but we won’t be shocked if it gets discovered, there has to have existed someone who discovered caves and helped other humans settle in. Although it is an ancient profession, real estate is always changing, and one of the biggest changes we are seeing is happening as we speak.
Technology has brought in a new wave of developing chatbots using artificial intelligence to improve the real estate industry. Artificial Intelligence has brought in tremendous improvements in the industry of real estate, and there are several ways in which AI benefits this industry.
Chatbots provide a support service for brokers and real estate agents
The busiest people in the real estate industry are real estate agents and brokers. It is easy for them to get lost in customer requests and support, and that makes them miss to focus on their jobs. To fix this problem, a chatbot that has artificial intelligence capabilities offers the clients the needed support and allows the real estate agents to focus on their jobs.
For it to work, someone has to connect with the chatbot, and the chatbot will ask the customer on the property that he or she is trying to get. The person will respond and then the chatbot will ask some followup questions to find the ideal property. The chatbot which has access to the database will cross-reference the information in the database very fast and send some suggestions to the customer.
Once the customer is interested, the details are sent to the broker or the real estate agent. Now, the broker or the agent has qualified the lead. He or she will know what the customer wants and is able to fill a piece of property with that information. The broker or agent might show the potential client more properties, or a walkthrough might be set up. Either way, the broker or agent will focus on the real aspects of the business, thanks to the chatbot which assists in qualifying leads.
They store vasts amounts of data
It is very tough to remember a conversation that happened with a particular customer when the client calls back and starts off from where they left. You will need a brief about the precious conversation in order to remember the person. In some cases, you will get digging into the files as the client is speaking. When you remember the conversation, you get lost because you can’t remember what the client was saying.
To avoid this problem, you can use a chatbot; chatbot stores each clients information every time an interaction is taken, the client can pick up where they left off when a message is sent to them from a client.
This is a great way to improve customer support and to close deals easily. When the chatbot asks the client if they are still looking for a rental in San Fransisco, the customer is more inclined to respond positively. In real estate business, a positive response usually leads to the sale of a property.
AI works to provide up to date and accurate information
There is a great deal of pressure for people in the real estate industry. There is constant information update, and if brokers are not updated as regularly as possible, they will provide inaccurate information about potential buyers and renters.
Since a chatbot is a specialized software, it is connected to different property and MLS databases, which allows them to provide renters with current information without bothering checking for updates. The brokers will access the recommendations of the chatbot, and build on that information. This makes it easier for agents to have a starting point because they know they have accurate information which gives them great confidence.
It helps clients who prefer to use messages
Most people prefer to use messages over calls in making conversations. In the pasts, in-person visits and voice calls were the best ways to interact. Now, people are able to chat easily with chatbots as they stay put in their comfort zones.
Chatbots work the same way Short Messages Service works. People send messages and get feedback from their messaging apps, and they do not have to dial any number. In fact, people don’t even get to interact with a real human until the point they want to tour a property.
Andrew Charlton knows that as much as chatbots are present, there are still people who enjoy the traditional form of communication. People can also pick up the phone and converse with a real agent. When the real estate agency offers both options, they can easily serve a large customer base in a great manner.